10 ENGLISH BOOKS RELATING TO «NONLOYAL»
Discover the use of
nonloyal in the following bibliographical selection. Books relating to
nonloyal and brief extracts from same to provide context of its use in English literature.
1
TechnoBrands: How to Create & Use "brand Identity" to ...
I Are there any brands with a disproportionate share of nonloyal customers that I
can target? I Should my marketing messages differ for my own nonloyal
customers and those of my competitors? I Which group of nonloyal customers—
my own ...
2
Nested Games: Rational Choice in Comparative Politics
Constituencies are dichotomized into "safe" (if the margin of victory is ^20 points)
and "marginal" (if the margin of victory is <20 points).16 The MPs are divided into
"loyal," if they vote with the government, and "nonloyal," if they dissent even ...
3
Identity and Intolerance: Nationalism, Racism, and ...
OUTSIDERS M INSIDERS State Civil servants (insiders) Provisionally loyal Non-
Germans I Society Staatsburger Definitionally nonloyal | (indefinite) Potentially
loyal Society Pobel (outsiders) Definitionally nonloyal Figure 3.7.
Norbert Finzsch, Dietmar Schirmer, 2002
4
Sweet Spot: How to Maximize Marketing for Business Growth
I remember when we first conducted some focus groups among two types of
customers, loyal versus nonloyal customers. We wrote down our capabilities on
paper and asked the two groups what they thought about the capabilities.
5
Consumer Behavior II: Advertising and consumption
Consistent with several previous studies (e.g Krishnamurthi and Raj 1985), we
find that a reduction in advertising makes consumers more price sensitive and
that most of this effect is on the nonloyal consumers.” Furthermore, we find that
less ...
6
Promotional decisions using mathematical models
Customers who are not strongly committed to any particular brand should be
more likely to take advantage of special offerings than those who are highly loyal
to a brand other than M. The nonloyal market segment defined in this study
contains ...
Patrick J. Robinson, James C. Becknell, Marketing Science Institute, 1967
7
Urban Host Community Perceptions of Tourism Market Segment ...
He identifies residents as either “loyal” or “nonloyal” to tourism development.
Loyal residents were operationally defined as more predisposed to support the
attraction of tourists into the community than nonloyal residents. Those loyal were
...
8
Tutorials in Operations Research: State-of-the-art ...
However, note that the Cross networkshows a stronger left skew in the loyalty
distribution, suggesting a larger proportion of nonloyal bidders for this product.
We are quickto caution though that the (numerical) difference may merely be the
...
Institute for Operations Research and the Management Sciences. National Meeting, Zhi-Long Chen, S. Raghavan, 2008
9
Brand Equity & Advertising: Advertising's Role in Building ...
is often made between loyal and nonloyal consumers. jacoby and Chestnut (
1978) reviewed a substantial body of work on the brand loyal consumer. Among
nonloyal consumers, a distinction can be drawn between those who are deal
prone ...
David A. Aaker, Alexander Biel, 2013
10
Collective Action and Exchange: A Game-Theoretic Approach to ...
organization—perhaps by internalizing its norms. By contrast, nonloyal
customers or members lack such identity, norm internalization, or sense of
reciprocity toward relevant organizations or relationships. Within organizations or
communities, ...
5 NEWS ITEMS WHICH INCLUDE THE TERM «NONLOYAL»
Find out what the national and international press are talking about and how the term
nonloyal is used in the context of the following news items.
Kids Page: This movie was so good (or not-so-good) because...
One scene I really liked was when the chief dropped the nonloyal ape into a pit of sharp things. It was really scary. I like the fact that it was a ... «NJ.com, Jan 15»
Data-Driven Marketing Efforts Open New Doors
According to Doug Galen, chief revenue officer of Shopkick, Best Buy's partnership with Shopkick was targeted to its nonloyal customers, ... «Destination CRM, Apr 14»
Top 10 Lakers Nation Facebook Comments Of The Week
Shut all these nonloyal Lakers Fans and Haters whats good!!#Kobe&GasolTrueForce #WeWantMoreLetsGoPau #MambaBlood4Six. «Lakers Nation, Dec 13»
Next Wave of Asian Exports to US May Be Virtual Goods
“When you deal with a noncore, nondedicated, nonloyal segment, it's almost like you have to treat them like they are 10-year-olds with attention ... «New York Times, Oct 12»
10 Most Over-the-Top Product Placements
"They want to throw product placements into things like music videos because they they know they can reach this nonloyal younger audience," ... «TheStreet.com, Jun 11»
