10 LIBROS DEL INGLÉS RELACIONADOS CON «E-CRM»
Descubre el uso de
e-CRM en la siguiente selección bibliográfica. Libros relacionados con
e-CRM y pequeños extractos de los mismos para contextualizar su uso en la literatura.
1
Emerging Trends and Challenges in Information Technology ...
The purpose of this paper is giving a definition for e-CRM and by giving a
conceptual framework which is based on Porter value chain, e-CRM would be
divided into smaller and manageable activities so then competitive position
would be ...
Integration of CRM, E-CRM, and M-CRM Applications Likely impact on CRM: E-
customers will continue to grow in numbers. CRM automation software must
accommodate e-customers' choices of media (e.g., phone, fax, e-mail, Web chat,
etc.) ...
Barton J. Goldenberg, 2002
3
Customer Relationship Management: Getting it Right!
There are huge potential economic benefits, and customers expect it. It's our job
to figure out what e-CRM is, how it's different from the relationship-building
activities we've been doing for years and how to integrate it in to our current
activities.
4
Managing
E-commerce in Business
Some authors define e-CRM as using digital communications technologies to
maximise sales to existing customers and to encourage continued usage of the
online services (Chaffey, 2006). E-CRM is the use of technology to support
customer ...
J. Botha, C. H. Bothma, Pieter Geldenhuys, 2008
5
Human-computer Interaction, INTERACT '03: IFIP TC13 ...
IFIP TC13 International Conference on Human-Computer Interaction, 1st-5th
September 2003, Zurich, Switzerland Matthias Rauterberg, Marino Menozzi,
Janet Wesson. to check its conformance against the e-CRM heuristics, and
thereby, ...
Matthias Rauterberg, Marino Menozzi, Janet Wesson, 2003
TEST. CENTER. ANALYSIS. E-CRM. calls. customer. king. □. Electronic.
customer. relationship. management. software. can. help. e-businesses.
effectively. manage. and. serve. their. most. important. and. valuable. asset: the.
customer.
7
Customer Management Scorecard: Managing
CRM for Profit
18. Return. on. investment. on. e-CRM. Mark. Cerasale,. Merlin. Stone. and. Julie.
Abbott. INTRODUCTION. The challenging economic conditions of recent months
have forced a heightened interest in return on investment (ROI). This chapter ...
8
Customer Relationship Management: Emerging Concepts, Tools, ...
2 The Introduction of e-CRM in Insurance The study has found that the
implementability of e-CRM is high in 'Routine Post-sale Transactions' and 'Non-
routine Post-sale Transactions'. e-CRM can be used in tandem with human
interaction in ...
Atul Parvatiyar, G. Shainesh, 2001
9
Integration and Innovation Orient to
E-Society Volume 1: ...
Based on the 7C model demonstrated by Rayport,J.F.&Jaworski,B.J and the
Conceptual Model of Service Quality researched by Parasuraman, a theoretical
framework that consists of e-CRM initiatives: context, content, customization, ...
Weijun Wang, Yanhui Li, Zhao Duan, 2007
10
Management Information Systems: Texts And Cases
E-CRM With Internet and electronic technologies making inroads in every
business process, CRM process is also impacted by e-process giving rise to E-
CRM solution. E-CRM provides a means to conduct interactive personalised
interactions ...
10 NOTICIAS EN LAS QUE SE INCLUYE EL TÉRMINO «E-CRM»
Conoce de qué se habla en los medios de comunicación nacionales e internacionales y cómo se emplea el término
e-CRM en el contexto de las siguientes noticias.
Absolute Digital Media Shortlisted for RAR Digital Awards 2015
Covering an extensive range of disciplines, the RAR Digital Awards will offer rewards in e-commerce, mobile, social, e-crm, development and ... «SourceWire, Jun 15»
10 Things CRM is Supposed to Do
Social listening, e-CRM, the blogosphere… some CRM partners don't think the world beyond your office matters. Yet a hotline to the mass ... «Business 2 Community, May 15»
Facebook: No Longer Just For Stalking, But For Stocking Up
Ideally, this functionality can lead to the next generation of e-CRM, where rather than blasting groups of people with generic messaging, ... «MediaPost Communications, Abr 15»
Cyber Gear To Develop Apps for Apple Watch
Cyber Gear services include design of portal sites, intranets, e-CRM, e-business, CMS, e-commerce applications and e-marketing. Cyber Gear ... «PressReleaseNetwork.com, Mar 15»
Diageo seeks shop for The Singleton
Diageo appointed the independent shop Love in 2014 to oversee the Western Europe direct and e-CRM business for its single-malt whiskies, ... «CampaignLive, Mar 15»
What We Can Still Learn From Old School Sales Guys
... lost a hot prospect by drilling them with offers too soon? It's just as applicable to an e-CRM strategy, from first cold mailing to final contract. «Business 2 Community, Feb 15»
IIDM launches accelerated digital marketing courses
... Loyalty's Jim Griffin discusses recent trends and practices in Social Media Marketing and e-CRM or digital Customer Relations Management. «Inquirer.net, Ene 15»
E-SoftSys Releases Version 4.5 of Self Storage Manager Software
E-SoftSys, a provider of self-storage management software, has released version 4.5 of its Self Storage Manager (SSM) program and e-CRM, ... «Inside Self-Storage, Ene 15»
Account Executive, Digital Media
Technical savvy, including experience with e-CRM platforms Blackbaud, Salsa and Convio, Photoshop and knowledge of CMS and web ... «Minonline, Ene 15»
Bengaluru to benefit from Metadata e-CRM solution
NEW DELHI: With the Indian Real Estate market in general and the Bengaluru market specifically poised for growth, Metadata Technologies, ... «Economic Times, Dic 14»
