«IMPULSE BUYING» 관련 영어 책
다음 도서 목록 항목에서
impulse buying 의 용법을 확인하세요.
impulse buying 에 관련된 책과 해당 책의 짧은 발췌문을 통해 영어 서적에서 단어가 사용되는 맥락을 제공합니다.
1
Relative and Interaction Effects of Situational and Personal ...
CHAPTER TWO This chapter provides a literature review of impulse buying
research. Included in the literature review is the theoretical framework used for
conducting the research and a discussion of related studies. Based on this
literature ...
2
E-Commerce and Web Technologies: 8th International ...
The fashion effect, such we define it, is different from two other types of concepts
namely fashion-oriented impulse buying and fashion clothing involvement.
Moreover, we look at the current state of research in consumer behaviour that
can ...
Giuseppe Psailla, Roland Wagner, 2007
3
Conceptual Issues in Consumer Behaviour The Indian Context
In all the three situations, the consumer has brought the product (or the brand)
without planning to buy it. The power of impulse buying is manifesting itself at
retail outlets. While the degree and nature of impulse buying may vary from one ...
4
Consumer Behaviour And Branding: Concepts, Readings And ...
degrees of impulse buying and were dependent on factors like age, sex, and
race to a varying extent (Bellenger, Robertson and Hirschman, 1978). Impulse
buying occurs when a consumer experiences a sudden, often powerful and
persistent ...
5
Consumer Behavior, 11E (Sie) With Cd
Consumer Insight 1 3- 1 Does Shopping with Others Drive Impulse Buying?
Impulse buying can be defined as a sudden and immediate unplanned purchase
that occurs after experiencing a spontaneous urge to buy. Some people are more
...
6
Tourism Behaviour: Travellers' Decisions and Actions
17) While all impulse buying is unplanned, not all unplanned behaviour could be
described as impulse purchases (Iyer, 1989; Beatty and Ferrell. 1998). Rook (
1987) defines impulse buying as when 'a consumer experiences a sudden, often
...
Roger March, Arch G. Woodside, 2005
7
Tourism SMEs, Service Quality, and Destination Competitiveness
Unplanned buying refers to all purchases made without such advance planning
and includes impulse buying, which is distinguished by the relative speed with
which a buying 'decision' occurs. Similarly, Cobb and Hoyer (1986) conducted a
...
Eleri Jones, E. Jones and C. Haven, Claire Haven, 2005
8
Conflict and Tradeoffs in Decision Making
Moreover, impulse buying has had different meanings to different theoretical
perspectives. Presumably there is a considerable difference between reminder
impulse buying (in which a shopper remembers the need for an essential item on
...
Elke U. Weber, Jonathan Baron, Graham Loomes, 2001
9
Impulse Control Disorders
(1997) developed a 19-item questionnaire to tap the basic features of CBD, but
its psychometric properties have not been reported. Weun et al. (1998)
developed the Impulse Buying Tendency Scale to assess the proclivity for
impulse buying, ...
Elias Aboujaoude, Lorrin M. Koran, 2010
10
The Shepherd's Guide Through the Valley of Debt and ...
Impulse buying is helpful when it is a part of a general objective and will not
undermine more important objectives or expenses. Impulse buying is helpful
when it is truly a bargain or will help increase income. A bargain is only a bargain
if the ...
Flora L Williams Phd MDIV Rfc, 2009
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The Barnstable Patriot - Marketing Matters: Quick, buy!
Flash sales encourage impulse buying, which a buyer may later regret. But in this age of retail hyper-competitiveness, businesses are betting ... «Barnstable Patriot, 7월 15»
'Buy' and 'Shop' from Facebook? New Feature In The Works
The retailers get tremendous exposure for their products, plus the potential for impulse buying is much more if the user doesn't have to navigate ... «Tech News Today, 7월 15»
More rain and a buddy's almost trick - Richmond Register: Columns
... but Loretta makes me leave my wallet with her when I go into hardware stores alone to forestall my tendency to do some impulse buying. «Richmond Register, 7월 15»
Psychological Traps in Supermarket - CRIENGLISH.com
A research shows that 40% of the purchase in supermarket is impulse buying, which is mostly attributed to the psychological traps set up by the ... «CRIENGLISH.com, 7월 15»
Families Shopping in the Parks (Parenting in the Parks) by Adrienne …
I think over the past several trips, our tastes tend to lean toward targeted purchases rather than impulse buying. I have a feeling this is because ... «MousePlanet, 7월 15»
Google May Goose Mobile Device Impulse Buys
"These improvements "certainly accelerate the purchasing process," Enter said. "It makes impulse buying easier, with all of the pros and cons ... «E-Commerce Times, 7월 15»
Canadian Corner Stores Getting Fresh
According to the article, Food Strategy team lead researcher Brian Cook views convenience stores as an important indicator of impulse buying, ... «NACS Online, 7월 15»
The Biggest Mall In The World Is In Your Pocket (If Your Eyes Work …
I can somewhat understand impulse buying on a phone. When you're in the moment and something catches your eye, you take out your phone, ... «MediaPost Communications, 7월 15»
The Frank Fact: Salvaging for art
... family's past dependency on shopping and impulse buying. “All the pieces were authentic and actually came from our household,” shares the ... «Manila Standard Today, 7월 15»
Pester power is 'more effective than ever for app generation'
"However, the strong desire to try out new things could prove to be a double-edged sword, children would be more prone to impulse buying ... «Telegraph.co.uk, 7월 15»
