КНИГИ НА АНГЛИЙСКИЙ ЯЗЫКЕ, ИМЕЮЩЕЕ ОТНОШЕНИЕ К СЛОВУ «NICHER»
Поиск случаев использования слова
nicher в следующих библиографических источниках. Книги, относящиеся к слову
nicher, и краткие выдержки из этих книг для получения представления о контексте использования этого слова в литературе на английский языке.
1
STRATEGIC MARKETING: Making Decisions for Strategic Advantage
A market-nicher serves small segments that are of little or no interest to the larger
firms. Thus, serving market niches means targeting such segments that other
firms overlook or ignore. Such a strategy generally proves effective for small firms
...
2
The English dialect dictionary, being the complete ...
(1641) 23; He's an auld horse that winna nicher when he sees corn. HINoenson
Prov. (1832) 30. ed. 1881. Cai.l Mry. Up started his guest On all fours—an' niekcr'
d in shape o'a beast, llnv Linhe (1851) 57. Elg. Blithe would she nickcr 'Gweed ...
3
From Ulster to America: The Scotch-Irish Heritage of ...
1919 Combs Word-list South 34 narvish, nervish. nicker, nicher, nigher vb Of a
horse: to neigh, whinny, especially at feeding time; of a person: to laugh, snigger.
Hence n Such a sound, [nick, variant of neigh + -er frequentative suffix; OED ...
4
Principles of Marketing 15th Global Edition:
Why is niching profitable? The main reason is that the market nicher ends up
knong the target customer group so well that it meets their needs better than
other firms that casually sell to that niche. As a result, the nicher can charge a
substantial ...
Philip Kotler, Gary Armstrong, 2013
5
Marketing-Wörterbuch / Marketing Dictionary:
Nischenuntemehmen n (Marktnischenunternehmen n) (economics/marketing)
market nicher, nicher A firm which is concentrating on one or more segments of
the market. —> Nischenstrategie No-Name-Produkt n —> anonyme Ware, ...
Wolfgang J. Koschnick, 2000
6
Research and Practical Issues of Enterprise Information ...
(3) The term "nicher" was officially put forward by the famous US management
scholar, Peter Drucker, in his Innovation and Entrepreneurship. In his opinion, the
principle for small and medium-sized enterprises to select business fields should
...
Li Xu, A. Min Tjoa, Sohail S. Chaudhry, 2007
7
Strategic Marketing: Creating Competitive Advantage
A nicher is interested in one or two niches, but not in the whole market. The
objective is to be a large fish in a small pond rather than a small fish in a large
pond. The key idea in nichemanship is specialization. A market nicher can
specialize in ...
Douglas West, John Ford, Essam Ibrahim, 2010
8
Gower Handbook of Marketing
Between the two are low performers who have lost their way. Successful
competitive strategies have been identified for three classes of company across
this size spectrum: the market leader, the number two company, and the nicher.
“Nicher, a veteran of the department for almost fifteen years. Quit due to health
reasons.” on him “What were the reasons?” “I can‟t really say. They are vague.
Something to do with exhaustion, over work...and...that‟s it.” “More on Nicher.
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Marketing Management 14th Edition:
Market-Nicher Strategies An alternative to being a follower in a large market is to
be a leader in a small market, or niche, as we introduced in Chapter 8. Smaller
firms normally avoid competing with larger firms by targeting small markets of
little ...
Philip Kotler , Kevin Keller, 2011
НОВОСТИ, В КОТОРЫХ ВСТРЕЧАЕТСЯ ТЕРМИН «NICHER»
Здесь показано, как национальная и международная пресса использует термин
nicher в контексте приведенных ниже новостных статей.
Top tips for students looking for a new job in Canterbury
Firstly, the nicher the better – being put in a box is good! I often meet young people who tell me they will 'try anything' and 'don't mind what they ... «Canterbury Times, Июн 15»
How Pop-Up Stores, Origami Shelters And Bus Stop Bedrooms Are …
... have previously been occupied by the 'flat white economy', characterised by small, niche bars and smaller, nicher cafes — are now being put ... «Junkee, Июн 15»
How Street Fighter V Is Evolving
Not to mention the King of Fighters Series and even nicher titles like Guilty Gear (<3). So yeah, fighting game scene never really left. That being ... «Kotaku, Июн 15»
Japon: une nouvelle île volcanique révèle un "laboratoire naturel …
Ces oiseaux pourraient d'ailleurs finir par nicher durablement sur la nouvelle île. L'ancienne Nishinoshima hébergeait des colonies qui, ... «RTBF, Май 15»
Heroes of the Storm's Road to BlizzCon cements eSports focus
The company's focus on introducing wider audiences to nicher, less-accessible genres is legendary given their success with World of Warcraft. «MCV, Май 15»
A Vevey, unir la nourriture spirituelle aux plaisirs de la table
L'occasion de se souvenir qu'elle peut se nicher partout. Le Café littéraire. Quai Perdonnet 33, 1800 Vevey. Tél. 021 922 00 08. Publicité. «Le Temps, Май 15»
La vigne et les clémentines corses menacées par une bactérie …
On ne peut pas faire ouvrir les coffres de tous les véhicules. Et puis, la bactérie peut se nicher dans la boue incrustée sur les pneus", a déclaré ... «Sud Ouest, Фев 15»
Speaking in Tech: C'mon, Gartner... PRIVATE CLOUD DENIAL?
Connected Data's Transporter private-cloud-in-a-box hooks up with the office NASties. Nifty little nicher adds filer sync'n'share. 2 Comments. «The Register, Фев 15»
Les boucles d'oreilles en émeraudes de Chopard
Des pierres aux inclusions hypnotiques, mises en lumière par une monture en or blanc et diamants, où viennent se nicher une série ... «VOGUE.fr, Янв 15»
Pillars of Eternity Release Date Announced
... published by Paradox Interactive, the game publisher known for the slightly more nicher gaming crowds. Pillars of Eternity is certainly looking ... «Attack of the Fanboy, Янв 15»
