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Avon invented the concept of direct marketing and direct selling beauty. And that's still very valid to us. We'll have a firm that will be around for another 114 years as strongly as it was the first 114.
Andrea Jung

Meaning of "direct marketing" in the English dictionary

Dictionary
DICTIONARY
section

PRONUNCIATION OF DIRECT MARKETING

direct marketing play
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GRAMMATICAL CATEGORY OF DIRECT MARKETING

noun
adjective
verb
adverb
pronoun
preposition
conjunction
determiner
exclamation
Direct marketing is a noun.
A noun is a type of word the meaning of which determines reality. Nouns provide the names for all things: people, objects, sensations, feelings, etc.

WHAT DOES DIRECT MARKETING MEAN IN ENGLISH?

Direct marketing

Direct marketing is a channel-agnostic form of advertising which allows businesses and nonprofit organizations to communicate straight to the customer, with advertising techniques that can include cell phone text messaging, email, interactive consumer websites, online display ads, database marketing, fliers, catalog distribution, promotional letters, targeted television commercials, response-generating newspaper/magazine advertisements, and outdoor advertising. Amongst its practitioners, it is also referred to as Direct Response. Direct marketing messages emphasize a focus on the customer, data, and accountability. Hence, besides the actual communication, creation of actionable segments, pre- and post-campaign analytics, and measurement of results, are integral to any good Direct Marketing campaign. Characteristics that distinguish direct marketing are: ▪ A database of names, often with certain other relevant information such as contact number/address, demographic information, purchase habits/history, company history, etc., is used to develop a list of targeted entities with some existing common interests, traits or characteristics.

Definition of direct marketing in the English dictionary

The definition of direct marketing in the dictionary is selling goods directly to consumers rather than through retailers, usually by mail order, direct-mail shot, newspaper advertising, door-to-door selling, telephone selling, the internet, or television home-shopping channels Also called: direct selling.

WORDS THAT BEGIN LIKE DIRECT MARKETING

direct distance dialing
direct dye
direct evidence
direct grant school
direct hit
direct injection
direct input
direct labour
direct lighting
direct mail
direct memory access
direct method
direct motion
direct object
direct primary
direct question
direct rule
direct sales
direct selling
direct speech

WORDS THAT END LIKE DIRECT MARKETING

accounting
annual general meeting
board meeting
budgeting
buffeting
carpeting
committee meeting
competing
e-marketing
fleeting
general meeting
greeting
marketing
meeting
neuromarketing
riveting
sales meeting
sheeting
targeting
telemarketing
ticketing

Synonyms and antonyms of direct marketing in the English dictionary of synonyms

SYNONYMS

Translation of «direct marketing» into 25 languages

TRANSLATOR
online translator

TRANSLATION OF DIRECT MARKETING

Find out the translation of direct marketing to 25 languages with our English multilingual translator.
The translations of direct marketing from English to other languages presented in this section have been obtained through automatic statistical translation; where the essential translation unit is the word «direct marketing» in English.

Translator English - Chinese

直销
1,325 millions of speakers

Translator English - Spanish

marketing directo
570 millions of speakers

English

direct marketing
510 millions of speakers

Translator English - Hindi

प्रत्यक्ष विपणन
380 millions of speakers
ar

Translator English - Arabic

التسويق المباشر
280 millions of speakers

Translator English - Russian

прямой маркетинг
278 millions of speakers

Translator English - Portuguese

marketing direto
270 millions of speakers

Translator English - Bengali

সরাসরি বিপণন
260 millions of speakers

Translator English - French

marketing direct
220 millions of speakers

Translator English - Malay

Pemasaran langsung
190 millions of speakers

Translator English - German

Direktmarketing
180 millions of speakers

Translator English - Japanese

直接販売
130 millions of speakers

Translator English - Korean

직접 마케팅
85 millions of speakers

Translator English - Javanese

Langsung marketing
85 millions of speakers
vi

Translator English - Vietnamese

tiếp thị trực tiếp
80 millions of speakers

Translator English - Tamil

நேரடி விற்பனை
75 millions of speakers

Translator English - Marathi

थेट विक्री
75 millions of speakers

Translator English - Turkish

doğrudan pazarlama
70 millions of speakers

Translator English - Italian

direct marketing
65 millions of speakers

Translator English - Polish

marketing bezpośredni
50 millions of speakers

Translator English - Ukrainian

прямий маркетинг
40 millions of speakers

Translator English - Romanian

marketing direct
30 millions of speakers
el

Translator English - Greek

άμεσο μάρκετινγκ
15 millions of speakers
af

Translator English - Afrikaans

direkte bemarking
14 millions of speakers
sv

Translator English - Swedish

direktmarknadsföring
10 millions of speakers
no

Translator English - Norwegian

direkte markedsføring
5 millions of speakers

Trends of use of direct marketing

TRENDS

TENDENCIES OF USE OF THE TERM «DIRECT MARKETING»

The term «direct marketing» is quite widely used and occupies the 27.692 position in our list of most widely used terms in the English dictionary.
0
100%
FREQUENCY
Quite widely used
87
/100
The map shown above gives the frequency of use of the term «direct marketing» in the different countries.
Principal search tendencies and common uses of direct marketing
List of principal searches undertaken by users to access our English online dictionary and most widely used expressions with the word «direct marketing».

FREQUENCY OF USE OF THE TERM «DIRECT MARKETING» OVER TIME

The graph expresses the annual evolution of the frequency of use of the word «direct marketing» during the past 500 years. Its implementation is based on analysing how often the term «direct marketing» appears in digitalised printed sources in English between the year 1500 and the present day.

Examples of use in the English literature, quotes and news about direct marketing

EXAMPLES

QUOTES WITH «DIRECT MARKETING»

Famous quotes and sentences with the word direct marketing.
1
Andrea Jung
Avon invented the concept of direct marketing and direct selling beauty. And that's still very valid to us. We'll have a firm that will be around for another 114 years as strongly as it was the first 114.

10 ENGLISH BOOKS RELATING TO «DIRECT MARKETING»

Discover the use of direct marketing in the following bibliographical selection. Books relating to direct marketing and brief extracts from same to provide context of its use in English literature.
1
Direct Marketing: Strategy, Planning, Execution
'Incredible value...' "A broad-ranging book of incredible value...Ed Nash knows his stuff! He has proven himself the undisputed king of direct marketing. This is the most comprehensive work in direct marketing area of which I am aware.
Edward Nash, 2000
2
No B.S. Direct Marketing: The Ultimate No Holds Barred Kick ...
This new edition re-affirms the essential fundamentals originally revealed by Kennedy and adds vital updates and revisions, incorporating the newest media and marketing methods.
Dan Kennedy, 2013
3
Direct Marketing Strategies: Forget Theory - Here's What ...
Learn inside secrets of marketing, advertising, direct mail and public relations in just a few nights of enjoyable reading. Clear and concise, just enough humor.
Jeffrey Dobkin, 2007
4
Direct Marketing in Action: Cutting-edge Strategies for ...
In many ways, mass marketing--broadcasting one's message to a large and anonymous population of potential customers--no longer works.
Andrew R. Thomas, 2007
5
Commonsense Direct and Digital Marketing
Demonstrates how to plan and execute profitable direct marketing campaigns using the media of direct mail, internet marketing, copywriting and design.
Drayton Bird, 2007
6
Direct Marketing: A Step-by-step Guide to Effective Planning ...
This text is a marketing communications tool, aimed at marketing professional and those studying for marketing qualifications, who need to have an overall understanding of the scope and potential of this whole area.
Roddy Mullin, 2002
7
2,239 Tested Secrets for Direct Marketing Success: The Pros ...
In these pages Denny Hatch and Don Jackson blitz you with the secrets, rules, and wisdom of nearly 200 of the great masters: from Claude Hopkins, David Ogilvy, and Max Sackheim to such modern greats as Jay Abraham, Dick Benson, Malcolm ...
Denny Hatch, Denison Hatch, Don Jackson, 1999
8
Successful Direct Marketing Methods
This thoroughly revised edition of the "bible" of direct marketing includes expanded material on the Internet and other digital media and brand-new information on E-business (including E-communications, banners, buttons, E-mail, and ...
Bob Stone, Ron Jacobs, 2008
9
The Digital & Direct Marketing Goose: 16 Tips and Real ...
" Now, more than ever, we need better strategies to get the most out of the new digital media and the methodical process and ingredients discussed in this book will help you do just that.
German Sacristan, 2012
10
Reinventing Interactive and Direct Marketing: Leading ...
No one person has all the answers. In this book, Rapp brings together marketing luminaries with a variety of perspectives that will open your eyes to astonishing, new opportunities.
Stan Rapp, 2009

10 NEWS ITEMS WHICH INCLUDE THE TERM «DIRECT MARKETING»

Find out what the national and international press are talking about and how the term direct marketing is used in the context of the following news items.
1
Marketers Should Opt In to a Top-Notch Engagement Strategy …
Log in | Register. Direct Marketing News .... You must be a registered member of Direct Marketing News to post a comment. Click here to login ... «Direct Marketing News, Jul 15»
2
APMCs or not, farmers still get a raw deal | The Indian Express
Direct marketing, private markets and farmers' consumer market are the major non-APMC licences which are issued by the office of the director ... «The Indian Express, Jul 15»
3
New Data Breach Bill Covers Photos, Geolocation Data, Other …
The Direct Marketing Association has said it supports a national data breach bill that would preempt all state legislation. 7. SHARES. «MediaPost Communications, Jul 15»
4
How To Do Market Research with Search Data
We often think of search as a direct marketing channel (and it's a great one) but it's so much more than that. A Search Engine is a database of ... «Business 2 Community, Jul 15»
5
R&D 100 Flashback: Xerox's Xerox CiPress 325 Production Inkjet …
Going waterless means commercial printers, direct marketing companies, service bureaus and in-plant operations can print quality, colorful ... «R & D Magazine, Jul 15»
6
Bohannon hits mark - Grosse Pointe News
Grosse Pointe Woods resident Doug Bohannon celebrates 25 years with Curtis 1000, a nationwide provider of print and direct marketing ... «Grosse Pointe News, Jul 15»
7
Epsilon Hires Powers to Direct Strategy - Direct Marketing News
An early practitioner of digital methods, he joins the global marketing company's effort to grow its consumer goods business. Rob Powers. «Direct Marketing News, Jul 15»
8
Email Marketing Expert Joins Adestra to Drive U.S. Growth
Phelan is currently the Chair for the Email Experience Council's Advisory Board through the Direct Marketing Association and Advisory Board ... «PR Newswire, Jul 15»
9
ACE Appoints Peter van Ratingen as New Country President for the …
... provided strategic counsel to clients on direct marketing, sales as well as customer acquisition and retention in Asia Pacific. He joined ACE in ... «Business Wire, Jul 15»
10
Send More Emails, Make More Money
That's a truism in direct marketing, but it may not be entirely true, according to a study of more than 600,000 email account holders by Return ... «Direct Marketing News, Jul 15»

REFERENCE
« EDUCALINGO. Direct marketing [online]. Available <https://educalingo.com/en/dic-en/direct-marketing>. Oct 2019 ».
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