英語での«BRAND LOYALTY»の引用
brand loyaltyという言葉で有名な引用文や文章
You need to look no further than Apple's iPhone to see how fast brilliantly written software presented on a beautifully designed device with a spectacular user interface will throw all the accepted notions about pricing, billing platforms and brand loyalty right out the window.
I don't shop by brand loyalty at all. I'm just drawn to what I like when I shop. I do like this brand called Tiger of Sweden a lot, though. They make great sportswear and tailoring. And Calvin Klein; big supporter of them as well.
Marketers know - no matter how deep the emotional connection or brand loyalty - when a product does not perform, rational thought overtakes emotion, and most consumers make a new choice.
«BRAND LOYALTY»に関連する英語の本
以下の図書目録から
brand loyaltyの使いかたを見つけましょう。
brand loyaltyに関する本と英語文献で使われた文脈を提供するための簡単な抜粋文。
1
Creating
Brand Loyalty: The Management of Power Positioning ...
"The vast majority of ads are mediocre -- but don't blame it on your ad agency. Blame it on yourself." This is the eye-opening advice of advertising experts Czerniawski and Maloney.
Richard D. Czerniawski, Michael W. Maloney, 1999
2
Firebrands: Building
Brand Loyalty in the Internet Age
This book explians digital branding and how to implement it in the current marketplace. *Contains over two dozen case studies of today's top corporate brands *Author is well known on the lecture circuit *Provides a practical roadmap for ...
Doug Millison, Michael Moon, 2000
As the saying goes, I've traveled the miles and read the books. Now I want to bring interesting stories to people and entertain them. Brand Loyalty is just such a story." Frank Kahren lives with his family in Northern California.
4
Panama's Low-Income Consumers'
Brand Loyalty: Panamanian ...
The qualitative research method was employed in this study, and the data collection process consisted of observation and in-depth interview documents that were organized and categorized.
5
Digital Engagement: Internet Marketing That Captures ...
Filled with up-to-date information on the best venues for online marketing, as well as explanations of social networking, virtual worlds, widgets, wikis, and emerging media, Digital Engagement shows marketers how to: stop burning money on ...
Leland HARDEN, Bob HEYMAN, 2009
6
Assessing Agricultural Input
Brand Loyalty Among United ...
an emergency. These three levels of consumer attitudes theoretically represent
varying degrees of brand loyalty. A series of articles by Brown in 1952 and 1953
popularized the term "brand loyalty" in the marketing literature. Brown is the first
to ...
Anetra LaShea Harbor, 2006
Brand loyalty is a customer's favorable attitude toward a specific brand. If brand
loyalty is strong enough, customers may consistently purchase this brand when
they need a product in that product category. Customer satisfaction with a brand
is ...
William Pride, Ferrell, 2008
Penney's has also added a private brand of clothing and home furnishings called
American Living, which is manufactured by Polo Ralph Lauren.7 Brand Loyalty
Brand loyalty is a positive attitude toward a brand that causes customers to have
...
O. C. Ferrell, Michael Hartline, 2010
9
Reviving
Brand Loyalty: A Reconceptualization Within the ...
This paper draws upon concepts in the interpersonal relationships domain to redefine and extend the notion of brand loyalty.
Susan Fournier, Julie L. Yao, 1996
10
Product Management, 2E
CHAPTER 17 Brand Loyalty 17.1 INTRODUCTION The success of any branding
strategy largely depends on the amount of loyalty it develops among its target
consumers. Brands need customers who can make repeat purchases and who
will ...
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Diverse content strategy can foster brand loyalty
If they aren't valued and engaged, customers won't come back to your company. Here's how to think beyond your products to create a base of brand addicts. «TechTarget, 7月 15»
“Cultivating the Superfan” Triggers Brand Loyalty
Nurture your superfans and reward them for their dedication and their brand loyalty: 54% of consumers would consider increasing the amount ... «Loyalty360, 7月 15»
General Mills Listens to Customers to Earn Brand Loyalty
General Mills Brand Loyalty Listening to your customers is always a perfect place to start for any marketer seeking to extend brand loyalty. «Loyalty360, 7月 15»
Incoming J.C. Penney CEO Believes Sephora Can Help Create …
Sephora Brand Loyalty Marvin Ellison, who will officially take over the reins as CEO at J.C. Penney in August when current interim CEO Mike ... «Loyalty360, 7月 15»
Increasing customer loyalty and brand recognition through play
Recognising this cycle of reduced value, marketers at European network operators have focused on building customer brand loyalty and ... «Enterprise Innovation, 7月 15»
Tesla Motors Inc Model S Loyalty Unparalleled In The Industry …
Green Car Reports cites a recent proprietary owner survey by investment firm Jefferies, which indicated increased brand loyalty for the ... «Bidness ETC, 7月 15»
Auto brand loyalty at a 10-year high
SOUTHFIELD, MI: More than half (52.8%) of US car buyers kept to the same brand when buying a new vehicle in the first quarter of 2015, the ... «Warc, 7月 15»
Tesla is No Stranger to Brand Loyalty
Tesla brand loyalty Tesla's customers are more than just loyal–most are outright advocates. Large hordes have been known to travel to state ... «Loyalty360, 7月 15»
Snipp and Bond Brand Loyalty Power Customer Engagement …
Bond Brand Loyalty, a leading customer engagement and analytics agency, hopes SynapzeSHOP will bring a new level of convenience to ... «Loyalty360, 7月 15»
Survey finds more slippage in national brand loyalty
A Washington, D.C., reporter for more than 30 years, Jim Limbach covers the federal agencies for ConsumerAffairs. Previously, he was a ... «ConsumerAffairs, 6月 15»
