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corporate identity

Meaning of "corporate identity" in the English dictionary

DICTIONARY

PRONUNCIATION OF CORPORATE IDENTITY

ˈkɔːpərət aɪˈdentɪtɪ


GRAMMATICAL CATEGORY OF CORPORATE IDENTITY

noun
adjective
verb
adverb
pronoun
preposition
conjunction
determiner
exclamation
Corporate identity is a noun.
A noun is a type of word the meaning of which determines reality. Nouns provide the names for all things: people, objects, sensations, feelings, etc.

WHAT DOES CORPORATE IDENTITY MEAN IN ENGLISH?

Corporate identity

A corporate identity is the overall image of a corporation or firm or business in the minds of diverse publics, such as customers and investors and employees. It is a primary task of the corporate communications department to maintain and build this identity to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks. Corporate identity comes into being when there is a common ownership of an organizational philosophy that is manifest in a distinct corporate culture. At its most profound, the public feel that they have ownership of the philosophy. Corporate identity helps organizations to answer questions like “who are we?” and “where are we going?” Corporate identity also allows consumers to denote their sense of belonging with particular human aggregates or groups. In general, this amounts to a corporate title, logo and supporting devices commonly assembled within a set of guidelines. These guidelines govern how the identity is applied and confirm approved colour palettes, typefaces, page layouts and other such.

Definition of corporate identity in the English dictionary

The definition of corporate identity in the dictionary is a distinct `persona' that a corporation adopts in order to achieve its business objectives and that is manifest in its `philosophy', its `culture' and its branding.

WORDS THAT RHYME WITH CORPORATE IDENTITY

chastity · disquantity · entity · identity · nonentity · nonidentity · ouistiti · oustiti · quantity · sacrosanctity · sanctity · scantity · tittie · titty · unchastity · vastity

WORDS THAT BEGIN LIKE CORPORATE IDENTITY

corporate anorexia · corporate bond · corporate culture · corporate entertaining · corporate governance · corporate headquarters · corporate homicide · corporate hospitality · corporate image · corporate killing · corporate ladder · corporate law · corporate lawyer · corporate manslaughter · corporate raider · corporate responsibility · corporate restructuring · corporate social responsibility · corporate sponsor · corporate venturing

WORDS THAT END LIKE CORPORATE IDENTITY

activity · authority · availability · capacity · celebrity · city · community · facility · functionality · hospitality · legal entity · minus quantity · mistaken identity · numerical identity · odour of sanctity · old identity · proof of identity · qualitative identity · self-identity · unknown quantity

Synonyms and antonyms of corporate identity in the English dictionary of synonyms

SYNONYMS

Translation of «corporate identity» into 25 languages

TRANSLATOR

TRANSLATION OF CORPORATE IDENTITY

Find out the translation of corporate identity to 25 languages with our English multilingual translator.

The translations of corporate identity from English to other languages presented in this section have been obtained through automatic statistical translation; where the essential translation unit is the word «corporate identity» in English.
zh

Translator English - Chinese

企业形象
1,325 millions of speakers
es

Translator English - Spanish

identidad corporativa
570 millions of speakers
en

English

corporate identity
510 millions of speakers
hi

Translator English - Hindi

कॉर्पोरेट पहचान
380 millions of speakers
ar

Translator English - Arabic

الهوية المؤسسية
280 millions of speakers
ru

Translator English - Russian

фирменный стиль
278 millions of speakers
pt

Translator English - Portuguese

identidade corporativa
270 millions of speakers
bn

Translator English - Bengali

কর্পোরেট পরিচয়
260 millions of speakers
fr

Translator English - French

identité d´entreprise
220 millions of speakers
ms

Translator English - Malay

identiti korporat
190 millions of speakers
de

Translator English - German

Corporate Identity
180 millions of speakers
ja

Translator English - Japanese

コーポレートアイデンティティ
130 millions of speakers
ko

Translator English - Korean

기업의 정체성
85 millions of speakers
jv

Translator English - Javanese

Identitas perusahaan
85 millions of speakers
vi

Translator English - Vietnamese

sắc của công ty
80 millions of speakers
ta

Translator English - Tamil

நிறுவன அடையாளம்
75 millions of speakers
mr

Translator English - Marathi

कॉर्पोरेट ओळख
75 millions of speakers
tr

Translator English - Turkish

kurumsal kimlik
70 millions of speakers
it

Translator English - Italian

identità aziendale
65 millions of speakers
pl

Translator English - Polish

corporate identity
50 millions of speakers
uk

Translator English - Ukrainian

фірмовий стиль
40 millions of speakers
ro

Translator English - Romanian

identitate de corporatie
30 millions of speakers
el

Translator English - Greek

εταιρική ταυτότητα
15 millions of speakers
af

Translator English - Afrikaans

korporatiewe identiteit
14 millions of speakers
sv

Translator English - Swedish

företagsidentitet
10 millions of speakers
no

Translator English - Norwegian

bedriftens identitet
5 millions of speakers

Trends of use of corporate identity

TRENDS

TENDENCIES OF USE OF THE TERM «CORPORATE IDENTITY»

Principal search tendencies and common uses of corporate identity
List of principal searches undertaken by users to access our English online dictionary and most widely used expressions with the word «corporate identity».

Examples of use in the English literature, quotes and news about corporate identity

EXAMPLES

10 ENGLISH BOOKS RELATING TO «CORPORATE IDENTITY»

Discover the use of corporate identity in the following bibliographical selection. Books relating to corporate identity and brief extracts from same to provide context of its use in English literature.
1
Designing Corporate Identity: Graphic Design as a Business ...
How to land, work with & retain large clients from a designer's perspective. Hundreds of images illustrate successful effective branding campaigns.
Pat Matson Knapp, 2001
2
The Big Book of Corporate Identity Design
Several hundred highly diverse corporations and their identities are shown in this book.
David E. Carter, 2001
3
Facets of Corporate Identity, Communication and Reputation
This book brings clarity and new theoretical insights to an important aspect of modern business.
TC Melewar, 2008
4
Examining the visual culture of corporate identity
Guest produced by Christ Kelly from London creative studio Mono Design, this brilliant new edition takes a fresh look at the visual culture and language of corporate identity.
Bill Cranfield, 2003
5
American Corporate Identity 2009
Many trendsetting styles have first appeared in this series since its inception, making this book a must-have reference for every corporate identity designer's bookshelf.
David E. Carter, 2008
6
Chinese Corporate Identity
This book represents the first study of economic restructuring in reform era China to apply the concepts of identity and corporate space; notions that have become increasingly relevant as foreign invested and Chinese ventures face complex ...
Peter J. Peverelli, 2006
7
Global Corporate Identity 3
Work from 30 different countries and five continents is represented in this book making it a welcome addition to any graphics reference library.
David E. Carter, 2007
8
Corporate Identity: Making Business Strategy Visible Through ...
Positing that as competing products become increasingly similar it is essential for a company to establish a strong corporate identity, this reference relates just how to develop identity, and hence, market share
Wally Olins, 1990
9
Creating Corporate Reputations : Identity, Image and ...
This book outlines how high-status companies become corporate super brands, and it present managers with a framework to proactively enhance their corporation's desired reputation.
Grahame Dowling, 2000
10
Contemporary Thoughts on Corporate Branding and Corporate ...
This book brings together recent thoughts on corporate branding and corporate identity management on the basis of practitioners' own experiences.
T. C. Melewar, Elif Karaosmanoglu, 2008

10 NEWS ITEMS WHICH INCLUDE THE TERM «CORPORATE IDENTITY»

Find out what the national and international press are talking about and how the term corporate identity is used in the context of the following news items.
1
Say hello to Yello as Recsolu introduces new corporate identity
Graduating college and transitioning to life in the workplace is an enormous opportunity for young professionals to rebrand their image to ... «Built In Chicago, Jul 15»
2
New corporate identity for Swedish pump maker Tapflo
Tapflo AB has unveiled a new corporate identity that reflects the ... The graphics of the new corporate identity are built around the Tapflo logo ... «World Pumps, Jul 15»
3
Senior Marketing Designer
Must be proficient from concept, design, finished art and print production of e.g. Logo, corporate identity, email marketing newsletters, online ... «Bizcommunity.com, Jul 15»
4
BMW dealership prepares to open doors
"It's built for us to grow and it's the latest corporate identity that BMW Canada has," he said. The dealership will start with 12 full-time and two ... «The Kingston Whig-Standard, Jul 15»
5
McDonalds plan to revamp restaurant in Leicester's Highcross …
The firm says it wants to bring the branch into line with its corporate identity. It wants to install a 47 inch promotional telly screen looking out into ... «Leicester Mercury, Jul 15»
6
The plan to make Johannesburg home to a digital revolution
Only a handful maintained any vestige of corporate identity, and in none apart from Hull and Preston and Chester did it have any meaning ... «CityMetric, Jul 15»
7
Comcast Renames 30 Rock "The Comcast Building"
The move is just the latest corporate identity shift for the building, originally dubbed the RCA building back in 1937. The building was renamed ... «DSL Reports, Jul 15»
8
Zacks Rating on MDC Partners Inc.
... market research, corporate identity, design and branding, social media and marketing, ecommerce and other related services. MDC operates ... «News Watch International, Jul 15»
9
SPI Distribution changes name to 'strengthen' identity
... spirits beverage holding company in the Baltic countries, Amber Beverage Group, and will strengthen the group's unified corporate identity”. «The Spirits Business, Jul 15»
10
MPHOKO SOLD A DUMMY
HCCL corporate identity and public relations manager Elta Sanangura told NewsDay: “The fact is that we are still in the commissioning phase ... «NewsdzeZimbabwe, Jul 15»
REFERENCE
« EDUCALINGO. Corporate identity [online]. Available <https://educalingo.com/en/dic-en/corporate-identity>. May 2024 ».
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