10 ENGLISH BOOKS RELATING TO «SUPERPREMIUM»
Discover the use of
superpremium in the following bibliographical selection. Books relating to
superpremium and brief extracts from same to provide context of its use in English literature.
1
The Boston Consulting Group on Strategy: Classic Concepts ...
Accessible superpremium products are priced at or near the top of their category,
but still affordable to the middle-market consumer. For example, Belvedere vodka
sells for about $28 a bottle, an 88 percent premium over Absolut at $16.
Carl W. Stern, Michael S. Deimler, 2012
2
Catalysis and Automotive Pollution Control II
Table 11 :Sulfur content of unleaded motor fuels (superpremium) distributed in
France in 1989. Range of Sulfur Contents Distribution (ppm weight) (%) Less
than 30 ppm (minimum 17) 14.3 30 to 50 ppm 38.1 50 to 100 ppm 19.0 100 to
150 ...
3
Federal Trade Commission and United States Department of ...
Nestle–Dreyer's (FTC 2003) Nestle Holdings, Inc., proposed to merge with
Dreyer's Grand Ice Cream, Inc. The firms were rivals in the sale of superpremium
ice cream. Ice cream is differentiated on the basis of the quality of ingredients.
4
The Food Industry Wars: Marketing Triumphs and Blunders
Ben & Jerry's actively competes in the superpremium market. The principal
competitors are Haagen-Dazs, Frusen Gladje, Steve's Homemade Ice Cream,
Dreyer's, Grand/Edy's and the novelty-segment firms such as Dove Bar. Ben &
Jerry's ...
Ronald D. Michman, Edward M. Mazze, 1998
5
Canine and Feline Nutrition: A Resource for Companion Animal ...
A Resource for Companion Animal Professionals Linda P. Case, Leighann
Daristotle, Michael G. Hayek, Melody Foess Raasch. Today, pet owners enjoy a
wide variety of pet foods to choose from. The premium and superpremium foods ...
Linda P. Case, Leighann Daristotle, Michael G. Hayek, 2010
6
Mergers and Acquisitions: Understanding the Antitrust Issues
Nestle-Dreyer's (FTC 2003) Nestle Holdings, Inc., proposed to merge with
Dreyer's Grand Ice Cream, Inc. The firms were rivals in the sale of "superpremium
ice cream." Compared to premium and non- premium ice cream, superpremium
ice ...
Robert S. Schlossberg, 2008
7
Pride-Ferrell Foundations of Marketing
Luxury goods can be broken down into several categories, including “accessible
superpremium” and “old luxury brand extensions.” Accessible superpremium
products are priced at the high end of their category (e.g., high-end liquors, pet ...
8
Strategic Market Management: Global Perspectives
Little growth in specialty-store and superpremium segments. 2. High growth in
both specialty-store and superpremium segments. C. Key Strategic Uncertainties
• Will growth in demand for superpremium specialty products continue?
David A. Aaker, Damien McLoughlin, 2010
9
Annual Antitrust Enforcement Activities Reports 2006
Nestlé markets superpremium ice cream under the Häagen Dazs brand; Dreyer's
superpremium brands include Dreamery, Godiva and Starbucks. Before the
complaint was filed in a federal district court, the parties agreed to enter into a ...
10
2003 Annual Review of Antitrust Law Developments
DEFINING THE RELEVANT MARKET In Nestle Holdings,30 the Commission
concluded that the sale of "superpremium ice cream to the retail channel"31 was
the relevant product market in which to analyze the acquisition of Dreyer's Grand
...
American Bar Association, ABA Section of Antitrust Law, 2004
2 NEWS ITEMS WHICH INCLUDE THE TERM «SUPERPREMIUM»
Find out what the national and international press are talking about and how the term
superpremium is used in the context of the following news items.
Flying 'superpremium' on Etihad, Emirates, Air France, more
If your in-flight wish list includes designer cutlery and food with Michelin-starred provenance, take note. As airlines eye the success of the private-jet industry and ... «Los Angeles Times, Dec 14»
Beluga Sees Beyond Sanctions to Lead Superpremium Vodkas
The brand would rank third globally among superpremium vodkas, or those that sell for more than $30 a bottle, based on today's figures. “Our ambition is to build ... «Bloomberg, Aug 14»
