public relationship
Public relations (public relations) or public relations, agency communication, usually referred to as PR or public relations, refers to the famous people, business organizations, government, non-profit organizations and other organizations, to improve the relationship with the public, The public to its understanding, to establish a good image, to obtain public understanding and support. In the occupation, the public relations department is mainly engaged in the organization of information dissemination, coordination and image management services consulting, planning, implementation and service management functions. Including the success of selected organizations, reduce the impact of organizational failure, announce changes and so on. And the traditional Chinese personal relationship in the face of similar. In the marketing system, public relations is the only institution that is used to establish public trust. As the division of labor in society is getting smaller and closer, the importance of public relations staff has increased. Many colleges and universities have set up public relations department and cultivate public relations talents in different fields for the society. The nature of the public relations industry is inextricably linked to the mass media. ...